Publishing and Media

Traugott Bromme sought to further German immigration to the United States both as a public advocate and as an entrepreneurial author and book seller. Realizing that there was a market for guides that German immigrants could use to help orient themselves in their adopted land, he leveraged the first-hand knowledge that he had acquired living and traveling throughout North America, and his general knowledge of the region acquired through other sources, to provide a valuable service to Germans who were trying to escape poor economic or political circumstances in their homeland.

Marianne Carus is the founder of Cricket magazine for children and young adults. Building on her success with Cricket, Carus managed to create a new niche market for children’s literary magazines in the United States, eventually launching four more magazines aimed at different age groups.

Kurt Enoch grew up in Hamburg as one of three children to liberal progressive Jewish parents who owned a Hamburg-based printing plant. Following the rise of National Socialism in Germany, Kurt Enoch immigrated to France, England, and then the United States continuing his career as a publisher at each stop. An innovator in the publishing field, Kurt Enoch helped introduce changes such as sleeker formats, updated designs, and a thoughtful, strategic marketing of his books made Enoch a major transformer and pioneer of the paperback publishing business with his influence showing in the trade until today.

Through a series of savvy investment moves that drew on his uncanny ability to predict market demands and take calculated risks, John W. Kluge rose to the top of the U.S. media industry. He was one of the first to advocate a multimedia approach to marketing, and offered advertisers a variety of potential outlets to reach consumers. He transformed the Metropolitan Broadcasting Corp., which consisted of two floundering television stations and two radio stations, into Metromedia, Inc., which became the largest independent television business in the United States during the height of the major broadcast networks’ power in the 1960s and 1970s.

Lesson plan for a jigsaw activity using the Henrich Miller biography.

Valentin Josef Peter emigrated with his family from Germany to the United States when he was fourteen years old. Peter had to work immediately to provide for his family, especially after the early death of his father George Peter. Despite—or perhaps driven by—these challenges—Peter rose from milking cows to running and owning one of the largest German-language newspaper empires in American history.

Thought extraordinarily successful, Charles Pfister was in many ways typical for a second generation German-American immigrant entrepreneur in the period between the gilded age and the progressive era: He managed technological and organizational innovations, continued in old branches and developed new ones, had to face the challenges of a political mass market and found himself in a contested situation by a general public, which celebrated successful entrepreneurs as titans and accused them as selfish and heartless forces of wealth.

Herman Ridder, the eldest son of German immigrants to New York. Largely self-educated, he entered the field of journalism as a young man, founding first a German-language Catholic newspaper and then the English-language Catholic News. In 1890 he bought into the New Yorker Staatszeitung, a distinguished daily of national – as well as local – renown. Influenced by the paper’s owner and editor, Oswald Ottendorfer, he became an entrepreneur in business, politics, and print technology.

Curt Teich is a quintessential American dream success story: he built a postcard empire from scratch in the United States based on the knowledge he gained growing up in Germany. During its roughly eighty-year reign, Curt Teich & Company produced and printed postcards illustrating views of over one hundred countries as well as small American towns and businesses.