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Rapp, Johann Georg

In 1803, George Rapp left his native Württemberg for the United States of America in search of the Promised Land. Between 1804 and 1825, Rapp and his sectarians established three utopian communities in the United States, each housing as many as eight hundred people. In order to realize his goal of a perfect society, Rapp established an organizational model that clearly defined interactions between his society and the outside world and religious observances. His so-called Divine Economy enabled him to negotiate between the community’s practice of an inner-communal socialism, external capitalist entrepreneurship, and spiritual millennial beliefs. Moreover, by adhering to this model, Rapp and his followers transitioned successfully from self-sustaining agricultural work to frontier marketing, manufacturing, and global business activities.